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Dr. Manuel A. Escalante
Born in Costa Rica and educated in England, Mexico, and the U.S.A., Dr. Escalante brings a global, hands-on approach to marketing and consumer strategy. In his early professional career he worked for the Republic Tobacco Company (a subsidiary of British American Tobacco: BAT Industries) as Market Research and Product Development Manager. Since 1976, as founder and president of The Marketing Management Company, LLC., Escalante has served as strategy consultant to numerous enterprises, i.e., La Curacao, Pfizer Laboratories, B.F. Goodrich, Levi’s, Coty Cosmetics, Southern California Edison, National Institute of Insurance, University of La Verne, Luxfer Cylinders, Command Studios, etc., SealRight Corporation, and governments/government entities such as, the Government of Costa Rica, the Government of Ecuador, the Government of Nicaragua, the United States Air Force, the California Army National Guard, and others. He has been dean and professor of the Business School at the Latin American University of Science and Technology and taught extensively for many years in the U.S. and Central America in marketing, motivation, advertising, international marketing, consumer behavior, sales, strategic thinking and strategic planning. Escalante is an instructor at FIDM (Fashion Institute of Design & Merchandising), and held for sixteen years a position of Senior Adjunct Professor at the University of La Verne, and Senior Adjunct Professor at Cambridge College Undergraduate School of Education – Ontario, CA. In 2009, Dr. Escalante has added a team of information technology specialists to the company’s roster – the Transformational Learning Company. TLC provides information technology products and services for education, government and business. His degrees include a Bachelor's of Science in Business Administration/Marketing and an MBA/Marketing from the University of Illinois, a Fellowship in Marketing Research and Statistics from Oxford University in the U.K., and the Doctorate of Business Administration (DBA) in Organizations and Marketing from the Universidad Nacional Autónoma de México. Due to his expertise, he has been a featured speaker for the National Latino Cosmetology Association, American Marketing Association, the National Radio Broadcasters Association, the Latin Business Association, the American Advertising Federation and numerous civic groups. He serves, or has served, on the Boards of the Inland Valley News (Chair), Professional Women in Business, La Verne Chamber of Commerce, Inland Valley Economic Development Corporation (Marketing Chair), San Bernardino County Sheriff, American Advertising Federation (Chair), American Marketing Association (Marketing Chair Inland Empire Chapter), Connection Enterprises, Inc., and others. |
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Marketing Management Company, LLC
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